Even professionals like doctors, lawyers and professors feel the same, which is why they depend on friends or clients' referrals for fear of losing their dignity and good name after making an unsuccessful cold call.  One deep breath can help do the trick.

Nothing can be as uncomfortable as prospecting someone for your cold call.  The fear of being shouted at or making a fool out of yourself, are roadblocks and keep you from selling.  This can be overcome with the right attitude together with guarded planning, preparation and if possible - Training.  Believe it or not, salesmanship is possible for everyone.

Take these simple tips on how to Cold Call

Always be Positive

Remember that cold calling is a powerful business strategy.  First be positive with your self.  Your co-workers and your prospects you're about to make the cold call should be next to feel positive about.  There must be enthusiasm in your voice the people can feel right away.

Prepare to be Prepared

It's not enough to know the procedure and having the right attitude.  Prepare the list of whom to be called or visited, how the introduction should be done, learn what prospects do and the most important part of all is that your offered product or service should be something that could be of good use for them.  Being well prepared can turn a simple cold call into real business.